Website Design & Information Architecture
Information Architecture is an
accurate description of what website development entails, considering
how a website presents itself. It's a piece of property and a store
front... it's your company's presence
on the web. It's also a marketing
vehicle, source of information and a method of communication.
The look of your site is just part of it, and that's my specialty. I've worked on complex sites with teams of project managers, writers & programmers, although I've worn all hats on many sites.
Here are few of the questions to help define what your online property will be.
- What are your business goals?
- How can we help achieve those
goals through your online storefront or presence?
- Who is your market?
- Why are they coming to you?
- What are they looking for?
- How will they find you?
- What tools do you want to offer them to accomplish their
mission?
- How will they "walk" through your site and what
kind of experience do you want them to have?
- What do you ultimately want them to do?
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GUIDE TO
GETTING STARTED
Download this helpful
survey to help us
determine your
website requirements.
(pdf)
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How can we use your website to make your business more efficient?
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What will your onlline business look like?
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How can we tie it in to other marketing efforts?
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Once we get a picture from the answers
to such questions, we start building an "elevation" of
what the website will look like. We develop a site
plan... define the navigational architecture and how the site will
be structured with some possible solutions to help you
achieve your goals. Depending on your needs, most likely your site doesn't have be created from scratch. It may just need a custom skin for Weebly or WordPress, and use the existing tools in those environments. This saves both time and money!
Next thing you know you'll be breaking
ground on your new website. Depending on the complexity of your
site, this process can be completed between 3 weeks to 3 months.
Contact me any time
for a personal consultation.
352-978-6754
or email
me.
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