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Internet Development - Custom Applications

CONTENT & DATA MANAGEMENT SERVICES

One of the greatest features of the Internet is its ability to disseminate information around the world instantly. It's also one of its greatest Catch-22s. Instantaneous worldwide online publication forces you to keep information current-as well as not lose track of information posted months ago and now outdated. We have developed efficient data and content management systems for Fortune 500 companies all over the world.

Content Creation

As a full-service interactive agency, we have senior-level copywriters and art directors for creating everything from an entire site from scratch to just providing the finishing pieces. We also have content managers who can help design efficient self-publishing systems for your staff.

Content Management

This is probably one of the fastest growing areas of concern on the Web. We have experience handling sites with hundreds of thousands of pages. We can show you the technologies and systems you need to get a handle on the information explosion in your company.

Knowledge Management

Your company's most important asset is what your employees know. Intranets, extranets and Web sites are all effective and efficient ways of managing the knowledge that is not just your company's past and present, but its future.

Digital Channels

The second wave of the Internet will soon be upon us. Broadband will usher in a new era of all kinds of digital content being channeled to offices and homes. We can help your company be a leader in using digital channels to market your products and build your brand.

Media

Most companies have barely tapped the potential of online media for creating and building brand relationships with your constituents. Trouble is the rules are constantly changing. As a partner, we can guide you to your best opportunities and coordinate your online efforts with your traditional media.

TRANSACTION MANAGEMENT SERVICES

Brochureware is dead. If you aren't transacting at least some part of your business over the Web, you aren't using it to its full potential. And your customers aren't getting the service they expect-and may go looking for it at a competitor's site. We can help you satisfy today's fast-growing expectations for online business and bring more of your sales and delivery operations online.

E-commerce

Customers judge your customer service largely by how well your e-commerce system works. We design systems that maximize sales by giving customers the purchasing experience they need online to feel comfortable buying.

Fulfillment

The Web is a great fulfillment vehicle for everything from product literature to actual products-everything from software to music. We can help you tap the full potential of the Web for getting product information or samples into your customers' hands.

SERVICE MANAGEMENT

It's not how many hits you get in a day anymore. It's the relationships you create and keep-relationships with all your constituents including customers, clients, vendors, investors, job seekers, the press, and your staff. Building trust and reliability over time is the cornerstone of evolving and growing your online relationships. Our focus on Interactive Relationship Management helps you continually deepen online relationships and achieve ever greater success in your online operations.

Loyalty Marketing

Your most loyal customers are also your best source of future business and new customers. We can show you ways to reward your loyal customers online to keep them loyal and keep them working for you.

Internal Communications

Some of your most important constituents are your employees. Through an intranet you can create the fast, efficient electronic communications that help your company react faster in the marketplace, manage operations more effectively, foster better collaboration, and build a stronger sense of community and culture.

Customer Service

Done well, the Web can excel at customer service. Done poorly, it can frustrate and lose you customers just like any other venue. We use the latest technologies and human factors research to deliver a superior customer service experience.

Community Building & Management

One of the greatest phenomenons of the Web is its ability to build communities fast. But communities die nearly as quickly if they aren't nourished. Through our discipline of Interactive Relationship Management, we can help keep your communities healthy and growing.

BRANDING MANAGEMENT SERVICES

Unlike other forms of marketing media such as television or direct response, online media can cover the entire sales cycle, from advertising to post-sales support. Consequently, it's not enough to simply assert your brand online or make brand promises. You have to live it. Online, we make your brand come alive. And we work closely with your traditional agencies to keep your online branding consistent with brand experiences in other media.

Online Branding

Online, you have the greatest opportunity for living your brand-as well as the greatest potential for failing to live up to it. Through a comprehensive discovery process, we immerse our staff in the nature of your brand. We then go far beyond developing simply the right look and feel. We create an entire user experience throughout your site-from information gathering to customer service-that is true to your brand.

Channel Management

You may have a direct sales force. Distributors. Retailers. Internal and external channels. Or any or all of these. But the important thing is that when it comes to the marketing messages for you're products, they're all on the same page. Online technologies are a very flexible way to deliver and ensure consistent sales messages in all your sales channels.

Contact us today for a consultation.

 

 

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